The role of John Paul's communication team
John Paul offers tailor-made loyalty programmes for companies. Renowned for its Concierge services, it also offers Privilege marketing programmes as well as the creation of tailor-made Events, adapted to the DNA of the brands and their targets.
The company employs nearly 600 people in 6 offices in Europe and North America. The head office, located in the heart of the Marais district in Paris, has approximately 180 employees, divided into two main groups: the "Projects" and the "Operational" staff, more commonly known as "Concierges", who are present on site 24 hours a day, 7 days a week, at the disposal of our Members. The "Projects" employees are divided into areas of expertise as varied as "Business Development", "Account Managers", "Partnership", "Events", "Loyalty", but also "Legal", "Finance", "Accounting", "Communication", the "Talent and Culture" department and the many essential professions of the "Digital" division.
John Paul's Communications department is made up of committed employees who are responsible for a wide range of tasks, the four main roles of which are:
- Promoting John Paul in France and abroad
John Paul currently has 6 international offices: its head office in Paris, as well as teams based in Lisbon, Luxembourg, Miami, Toronto and also in San Francisco. These geographical locations allow John Paul to be present on the international scene, and the Communications department based in Paris supports all the offices in their actions in order to guarantee communication in harmony with our global vision.
- Attracting prospects but above all supporting its Clients
The Communication team is in constant contact with the company's internal departments as well as directly with clients to assist them in the creation and distribution of the various communication media they need (videos, PowerPoints, publications on social networks, etc.).
"I support our clients with external communications, for example on LinkedIn where we have around 43,000 followers," says Bethany Egerton, External Communications Project Manager at John Paul. She adds: "In addition to external communications, which aim to promote our expertise and our collaborations, I support our clients with internal communications. For example, in the production of flyers, brochures, or even videos to promote our know-how and our shared values."
- Uniting the "John Paulee" employees and offer them an optimal QWL
The department also works hand in hand with the Talent & Culture team to support recruitment and onboarding of newcomers to the company. The Communication team's mission is to offer employees an optimal QWL and to offer them federative, fun and entertaining events.
- Supporting a CSR strategy and engaging employees
CSR (Corporate Social Responsibility) issues are a strong pillar of John Paul's commitments because they allow us to take action on a social and environmental level. It is in support of the Talent & Culture division that the Communication team works to propose CSR actions to the company's employees: for example, during solidarity collections, sports races supporting solidarity associations, etc.
